An initiative that celebrates sustainable technology in architecture.
While there is continuous growth and progress within the AEC industry, there is hardly any platform that engages and celebrates sustainable technology.
To conceive of and execute an engagement activity for influencers (that is, architects) across select urban cities of India.
Through the format of an architects’ meet program, an IP was created for LG Electronics to promote sustainable technology in architecture. Select products were successfully launched during the meets.
LG Electronics got access to 600+ leading architects across the urban centres of Hyderabad, Bengaluru, Delhi, Chennai, and Pune.