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An experiential space to celebrate cement.
Cement, though used exhaustively by the AEC industry in various ways, has never been recognized as the versatile material it is. Over the years, it has been innovated upon and experimented with, yet this knowledge remains much fragmented and not widely accessible.
To create a platform that would bring together this knowledge and make it easily accessible to the AEC community and its stakeholders.
A concrete experience centre was created to showcase an exhaustive understanding of cement in a format that made the knowledge readily available to the AEC community.
16 centres have been implemented across India.
